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Friday, 11 September 2009
Four'N Twenty fills the snack gap: AUS
Four'N Twenty fills the snack gap: AUS

By FoodWeek Online @ 9:41 AM 0 Comments Article Rating Retailing - New Products
 

Four’N Twenty has launched a snack-sized meat pie to satisfy a new trend in consumer demand.

The new 120g Snack Meat Pie is 31 per cent smaller, making it a convenient size for a morning or afternoon snack.

It will be priced at $2 and will be available from convenience stores nationally as an alternative to snacking at quick service restaurants.

Four’N Twenty brand manager, Mark Malak, said consumers were looking for high quality and great value snacking alternatives.

"There’s a trend towards eating on-the-go, and busy people often need a quick pick-me-up that’s readily available.

"The Four’N Twenty Snack Meat Pie delivers great quality and hits a great price point which makes it a very attractive hot food "on-the-go pick-me-up" offer from your local convenience store," Malak said.

"We now have products to cover a wide range of eating needs – the 120g Snack Meat Pie for a quick pick-me-up, the traditional 175g Four’N Twenty Meat Pie for meal times, and the 280g Hungry Man Meat Pie, for active guys looking to satisfy their hunger!

"The $2 120g Four’N Twenty Snack Meat Pie provides great quality and value over other snacking alternatives," he said.

The Four’N Twenty Snack Meat Pie will also be complemented by a 125g Snack Sausage Roll, priced at $2.50, with plans already in place to expand the snack range.

 

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